A total area of over 5,000 square meters, 200 workstations, areas for coworking and meetings between entrepreneurs, startuppers, freelancers, young talents, investors and customers, a team dedicated to AI, an event space, a bistro cafeteria open to the public, as well as a rooftop also available for private events. It is the Open Innovation Center of the Sella group, inaugurated on 17 October in Corso Galileo Ferraris 32, in the heart of Turin, a new hub that integrates all the Group’s specialized consulting skills in the various areas of activity with the aim of developing innovation aimed at generating a positive social, economic, environmental and local impact.
The opening of the Open Innovation Center in Turin represents a further step forward in the Sella group’s strategy to support the growth of the Piedmont area, supporting the lively innovation ecosystem present and strengthening the competitiveness of its companies and start-upsthanks to a plurality of consultancy-related services that can help them face today’s challenges and seize the challenges of theopportunities offered by innovation through an “open” approach.
The Open Innovation Center is also configured as a space for co-creation and contamination of ideas in which the different realities of the Sella group face the challenges of sustainability and promote innovation with a positive and sustainable social impact. In fact, the building houses several Group companies, from Banca Sella with a branch on the ground floor and spaces dedicated to consulting and Wealth & Business Advisory services to Sella Leasing, up to those related to technology and innovation, such as Fabrick, Centrico and the fintech Hype, held in an equal joint venture with illimity. The Open Innovation Center in Turin also features Sellalab, the innovation platform of the Sella group founded 10 years ago and also present in Biella, Padua, Salerno and Lecce.
The new center, in addition to supporting the growth of startups and businesses, also serves as a meeting place where all innovation players, including universities, research centers, innovation hubs and incubators, can collaborate, also thanks to the presence of coworking spaces, to develop new opportunities related to digital and fintech, in connection with other industrial realities in the area, in order to accompany them on a path of expansion through new technologies and open innovation. The Turin hub of Sella promotes the implementation of innovative projects and use cases, from the concept phase to practical implementation, and also hosts a team with data scientists and experts in data governance and AI architectures.
The drive towards openness and collaboration, digital transformation and open innovation, is reflected in the significant renovations carried out since the purchase in 2019. The project for the restyling of the four-storey building, the former headquarters of Juventus F.C., was entrusted to the CRA – Carlo Ratti Associati studio, which redesigned the spaces to create more opportunities for meeting and aggregation, encourage the exchange of ideas and stimulate creativity. The offices have been designed with a strong orientation towards hybrid work with adequate spaces dedicated to interaction between people and all the functions necessary to better organize face-to-face activities.
The renovation of the building was inspired by and based on the highest levels of sustainability, energy efficiency and quality of the working environment. The air exchange and environmental air conditioning system uses innovative “smart window” technology with controlled mechanical ventilation, high-efficiency heat recovery units and a set of sensors capable of activating optimal operating automatisms in all conditions of use.
The Open Innovation Center in Turin joins the Banca Sella branches already present in the area, with the historic city headquarters in Piazza Castello, and Palazzo Bricherasio since 2013 the headquarters of Banca Patrimoni Sella & C., the Sella group company specialized in the management and administration of the assets of private and institutional customers.
(Source: Banca Sella press release)