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Investing in design: a competitive advantage to attract funds and clients

27 January @ 17:30 - 19:00

In this webinar organised by I3P we will discuss how investing in design can help your startup attract more customers and investment.

In recent years, the quality standards of digital experiences and interfaces of B2B and especially B2C products have become increasingly high. Designing anapp based on the needs of the people who use it is no longer an option, but a necessity for any startup that wants to stay competitive.

Major design-driven companies have improved performance by 228% in the last 10 years.



  • Andrea Burocco, CEO of Fluidawill bring his experience as a "serial startupper" and tell us how he achieved the success of his initiatives by focusing on effective interfaces
  • Giustino Borzacchiello and Giuseppe Mamone, founders of Donux,will present the 8 pillars on which to base the design of the user experience of an application with practical examples and mistakes not to be made.


The appointment is Wednesday 27 January at 5.30 pm online on Zoom. To receive the link you need to register for free on Eventbrite.


27 January
17:30 - 19:00
Event Category:


Online event


This event is organized by the promoter mentioned above, on this page the staff of Torino Tech Map is only responsible for collecting information regarding the event. For the modalities of participation or registration, for any changes in the schedules or in the scheduling, please refer to the website of the promoter / organizer.

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